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06 April 2016

ifour client featured on Carte Blanche an award winning South African TV programme

ifour clients Fourex have been featured on Carte Blanche, an award winning South African investigative journalism programme on M-Net.

watch the video here

Presenter Devi Sankaree Govender presented a short package, explaining how Jeff and Oliver came to create the Fourex machines whilst living in Abu Dhabi and why exactly they are needed. At present there are around R60 billion in the UK in spare change in the UK alone, which is around £3 billion. The 28 year old programme is a SA favourite and has won over 165 awards, so it was fantastic to see the presenters recognising Fourex as ‘a smart idea’ that makes South Africa proud. There was also an outpouring of appreciation on social media, with many requests to get a Fourex kiosk set up in SA as soon as possible.

Looks like Fourex are set to continue their success as the business grows, following on from a fantastic 2015 winning the Virgin Media 'Pitch to Rich' competition and rolling out kiosks in key locations such as Westfield shopping centres and London Underground stations. ifour have enjoyed a relationship with Fourex from very early on and have designed their branding, website and continue to work together on brand strategy following the ultra successful crowdfunding campaign.

To read more about ifour's work with Fourex you can read our case studies on the crowdfunding video, brand and responsive website here.

You can find out more about Fourex and their story on their website.

Below are a handful of the tweets received following the show:

 

Joubert Botha@JoubertBotha 

Great hearing the #Fourex success story of fellow South African #entrepreneurs on @carteblanchetv. Such a great business @FourexUK.

 

Cassidy || snapchat:@GlamGreenGirl  

Well done to the creators of @FourexUK - what a brilliant idea  @carteblanchetv #Fourex

 

Nabila Cassim@cassim_nabila  

@DerekWatts @carteblanchetv #Fourex Aaahhh we need those machines here! Will hold onto my coins till then

 

Chris Felton@chrisfeltonZA  

@FourexUK - Well done guys. Best idea that I have heard all year #Fourex @carteblanchetv

 

Marius Roberts@torquemarius  

Johannesburg, South Africa

Well done guys, that's so clever! #Fourex #ProudlySouthAfrican @carteblanchetv

 

John Webb@journojohn  

#Fourex What a fantastic idea. I've been accumulating coins for years. Thought they were useless to me. @carteblanchetv

 

Florence Auala@MaganoAuala  

What an awesome idea...when is it coming to South Africa? #fourex

Mike Sharman @mikesharman  

Such an incredible story re company called #Fourex on @carteblanchetv - amazing idea by Saffas.

If you would like to discuss branding and brand strategy, a future crowdfunding activity or your website, why not email us on hello@ifour.co.uk, call on 01892 54111 or come and have a cuppa and a biscuit at our design studio in Kent?

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project budget£5000 - £18000

deadline 4 weeks - 8 weeks

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