Whenever we are at exhibitions we get unsolicited positive comments about the clarity and effectiveness of our branding. They say they can immediately see who we are and what we’re about.
A goal without a plan is nothing more than wishful thinking.
While the journey to successful comms begins with the first step, the ability to see the final destination is crucial to developing a strategic route map to actually getting there. Gobbledygook and jargon are part of everyday life but at ifour our communications team employs a number of proven methodologies to help our clients develop and fine tune their brand and key messages.
Research shows the average person now reads three times as much as their 1980s counterpart, thanks to the internet and if we were to transcribe every word read during a week, the result would be longer than War and Peace. ifour works with our clients to develop appropriate strategies for reaching its target audience by recognising you’ve got to think about the big things while doing the small things so that all the small things go in the right direction.
Like the most delicious recipes, a successful communication strategy is more than just the sum of its parts. As a leading design agency, you’d expect us to use the very best ingredients, but it’s how we combine them that makes our communication strategies taste so good for our clients and their customers. Business brilliance lovingly combined with great design and astute copy – that’s the ifour recipe for success.